Boeing
and Airbus have been in competition with each other for years, but,
according to Therese Leung, in 1996 when Boeing and McDonnell Douglas
merged, Boeing and Airbus became the only two large aircraft
manufacturers making a duopoly between them that has created a heated
competition between the two companies. An article on
Watchingamerica.com discusses the complaints that the two companies
have filed against each other because of the predicament. In 2005
Airbus filed a complaint with the World Trade Organization due to the
subsidized money awarded to Boeing by Washington.
While
Boeing has been in business much longer than Airbus, Airbus has given
Boeing a run for their money and have had competitive numbers with
them for years. According to International Business Times, Boeing
only sold 13 more airplanes than Airbus in 2012, however, where
Boeing delivered 601 planes 1,203 were originally ordered. Airbus,
Meanwhile delivered 588 planes out of 833 ordered closing on more
than half of their deals unlike Boeing who closed on barely 50% of
their orders. Another advantage that Airbus holds is their price,
Boeing might be selling more planes but Airbus is making more off of
theirs. According to CNN the price of a Boeing 747-B is $317 million
compared to the Airbus A380 which sells for $375 million. The 747 and
the A380 are not the only planes that these two companies have in
competition, frankly they pretty much go blow for blow but one of the
biggest upcoming duels will be the competing 777X and the A350.
According to Reuters, Boeing has lost several deals to Airbus in the
Asian markets and is hoping to hold onto their remaining contracts
but worries, the 777X won't be released until 2020 while the A350 is
out in 2015.
In
some ways it may seem that Airbus may have the upper hand but on then
at times it appears that Boeing does, I don't believe that the
relationship between the two will ever be a matter of who comes out
on top but will continue to be a cycle that move up and down and
where one company may have the upper hand in one area, the other
company will be successful in another, an example of this would be
the amount of planes that the companies have sold and how many are
still flying. According to International Business Times, Boeing has
delivered 15, 328 planes since 1974 and Airbus has only delivered
7,877, however only 9,091 of Boeing's airplanes are still flying
while Airbus has 6,430 still in operation.
If
there is ever to be determined a victor among the two companies it
may boil down to their values and how they conduct their business,
not who can sell more planes. According to Forbes, Airbus continues
their manufacturing with the belief that smaller regional planes that
fly connecting flights between smaller cities, is the future of the
industry. Boeing operates on the notion, however, that customers
should be able to fly where they want to go, at the time they want to
go there. In other words there should be no middle man, just one
plane that goes from point A to point B. It will be interesting to
see how this pans out in the next few years, if there will continue
to be an increase in regional flights or if more people prefer to fly
on larger, point to point aircraft. Personally I believe that
domestic flights will continue the trend of smaller regional flights
where international travel will provide for the larger flights that
Boeing wishes to provide. In the end, I foresee these two companies
battling each other for a long time.
Babej,
M., & Pollak, T. (2006, May 24). Boeing
versus airbus.
Retrieved from
http://www.forbes.com/2006/05/23/unsolicited-advice-advertising-cx_meb_0524boeing.html
Boeing
747-8 vs. airbus a380 -- the airline giants face off.
(2011, December 17). Retrieved from
http://travel.cnn.com/explorations/life/boeing-747-8-and-airbus-a380-death-match-152563
Govindasamy,
S., & Hepher, T. (2013, October 8). Airbus
versus boeing japan battle switches to ana.
Retrieved from
http://www.reuters.com/article/2013/10/08/us-airlines-japan-boeing-airbus-idUSBRE99713N20131008
Leung,
T. (2013, June 3). Duopoly:
Boeing and airbus.
Retrieved from
http://prezi.com/urpxd0mtsr_8/duopoly-boeing-and-airbus/
Mahapatra,
L. (2013, June 15). Boeing
vs. airbus: Who is selling more planes now and in the past
[infographic].
Retrieved from
www.ibtimes.com/boeing-vs-airbus-who-selling-more-planes-now-past-infographic-1308499
It's
airbus vs. boeing: Largest trade war in wto history may have just
begun .
(2005, June 01). Retrieved from
http://www.watchingamerica.com/eldiarioexterior000004.html